China’s Experience on Development of Market Opportunities and Linkage

100min

In this class, we will discuss how China has developed its market opportunities for agricultural products and the various paths for farmers to gain marketing opportunities. The marketization process of Chinese agricultural products has been a significant success story. China's agricultural sector has undergone significant transformations in recent years, leading to an increase in agricultural productivity and the development of a modern agro-industry. This has been achieved through the introduction of market-oriented policies and reforms, including land reform, price liberalization, and the establishment of a national agricultural product market. We will also explore the main paths for farmers to gain marketing opportunities, including e-commerce platforms, farmer cooperatives, and agricultural product processing industries. Additionally, we will examine the policy measures taken by the Chinese government to stabilize the market, protect producers and consumers, and ensure sustainable agricultural development. Lastly, we will discuss how the processing of agricultural products creates marketing opportunities, contributing to the overall development of the agricultural sector. Through this class, you will gain insights into China's agricultural market development experience and the opportunities and challenges that come with it.

Lecturer

Shen Guiyin

agricultural economics

Ph.D., professor. Research direction: agricultural economic theories and policies

Supporting Institution

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